Reports
Reports
Goal Shows 0%: Troubleshooting
Why a Goal Stays at 0% A goal at 0% means EuroMetrics is not finding a single match. The cause is almost always a mismatch between the goal’s value and...
Revenue Tracking
Track e-commerce revenue, average order value, transactions, and geographic revenue distribution with custom event tracking.
Attribution Modeling
Distribute conversion credit across the whole customer journey with five attribution models: First Click, Last Click, Linear, U-Shaped and Time Decay.
UTM Campaign Analytics
Track marketing campaigns with UTM parameters. Learn the five UTM tags, build tagged URLs, and analyze campaign performance.
Understanding User Journeys
Visualize visitor navigation paths with interactive Sankey diagrams. See which pages lead where and where people drop off.
Measuring Visitor Retention
Use cohort retention tables to understand how many visitors come back after 1, 7, 14, and 28 days. Spot trends and improve stickiness.
Tracking Conversion Goals
Set up conversion goals to measure what percentage of visitors complete key actions like signups, purchases, or page visits.
Setting Up Conversion Funnels
Create multi-step conversion funnels to see where visitors drop off, from product page to checkout. Track up to 8 steps with page views and custom events.
Stay in the loop
Get the latest on GDPR requirements, privacy-first analytics, and product updates.